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Our Transparency Promise

We believe in complete openness about how we work, what things cost, and how we deliver value. This guide provides clarity on our pricing philosophy, engagement models, and the investment required for different types of projects.

No Hidden Costs

Every cost is discussed upfront. No surprise fees or unexpected charges.

Clear Contracts

You own 100% of your code and IP. No lock-ins or licensing traps.

ROI Focused

We prioritise features that deliver the most value for your investment.

Our Pricing Philosophy

Why We Don't Quote Fixed Prices Upfront

Any developer who gives you a fixed price without a detailed discovery process is simply guessing. Every bespoke project is unique - the features, complexity, and integrations required are different for every business.

A realistic budget emerges from a deep understanding of your goals, not from a hastily prepared number. That's why we believe in a transparent, collaborative approach.

The Value of Ownership

When you invest in bespoke software with us, you're gaining more than just a tool - you're acquiring a significant business asset. Unlike subscription software, you're not renting - you own the intellectual property.

This ownership, free from licensing constraints, becomes a valuable part of your company's balance sheet and can significantly increase your company's valuation.

Project Investment Ranges

Starter Projects

Under £25,000

Perfect for:

  • Simple internal tools
  • Basic automation projects
  • Proof of concepts
  • Small web applications

Typical timeline: 4-8 weeks

Growth Projects

£25,000 - £50,000

Perfect for:

  • MVP development
  • Customer portals
  • Mobile applications
  • Integration projects

Typical timeline: 2-4 months

Professional Projects

£50,000 - £100,000

Perfect for:

  • Custom CRM systems
  • eCommerce platforms
  • SaaS products
  • Complex web applications

Typical timeline: 3-6 months

Enterprise Projects

£100,000+

Perfect for:

  • Full ERP systems
  • Multi-tenant platforms
  • Enterprise integrations
  • Digital transformation

Typical timeline: 6-12 months

Our Engagement Process

1

Initial Consultation

Free discovery call to understand your needs and challenges. We'll discuss if there's a good fit.

2

Discovery Phase

Paid deep-dive into requirements, creating wireframes and technical architecture. Outputs a detailed plan.

3

Transparent Quote

Detailed proposal with accurate costs, timelines, and deliverables based on discovery findings.

4

Agile Delivery

Incremental development with regular demos and feedback loops. You see progress every sprint.

Ongoing Support Plans

All our support plans are based on simple monthly retainers with transparent, fixed pricing.

Essential

  • Security updates & patches
  • Server monitoring
  • Monthly health reports
  • Email support

Perfect for stable systems needing basic maintenance

Professional

Most Popular
  • Everything in Essential
  • Priority bug fixes
  • Performance optimisation
  • 2 hours monthly enhancements
  • Phone & video support

Ideal for growing businesses needing regular updates

Enterprise

  • Everything in Professional
  • Dedicated account manager
  • 5+ hours monthly enhancements
  • Quarterly strategy reviews
  • 24/7 emergency support

For mission-critical systems requiring maximum support

Understanding Cost Drivers

The final cost of your software is determined by the total time and expertise required. Here are the primary factors:

Project Scope & Complexity

Number of features, screens, business rules, and data processing requirements.

UI/UX Design Requirements

Level of polish and custom design work versus using standard components.

Third-Party Integrations

Connections to payment gateways, accounting software, CRMs, or other systems.

Data Migration Needs

Importing existing data from spreadsheets or legacy systems.

Frequently Asked Questions

Yes, we're experts at maximising value within constraints. We use MVP thinking and phased approaches to ensure you see ROI from initial phases before committing to full scope. We'll be honest about what's achievable within your budget and help you prioritise features that deliver the most value.

We can offer fixed-price quotes after a paid discovery phase when requirements are fully defined. For evolving projects or where flexibility is needed, we recommend time and materials with transparent tracking. This approach often delivers better value as we can adapt to your changing needs.

There are none. All potential costs are discussed upfront including hosting, third-party licenses, and ongoing support. Our proposals detail everything clearly. If scope changes arise during development, we discuss and agree them with you before any additional work begins.

Typically, we work on milestone-based payments aligned with deliverables. For example: 25% on project start, 25% at design approval, 25% at beta launch, and 25% on final delivery. For longer projects, we can arrange monthly payments. Support plans are billed monthly in advance.

This rarely happens with proper discovery and planning. If scope changes are requested, we provide impact assessments before proceeding. Our agile approach means you always have visibility and control. We'll never surprise you with unexpected costs - any changes are agreed in advance.

Ready for Honest, Transparent Partnership?

Let's discuss your project openly and honestly. We'll help you understand the real investment required and how to maximise your ROI.

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